"Every single class ring made in the world is different. No two are alike," said Samson.
Jostens has a lot of practice making rings. Not only has it been making class rings for 115 years, but it also makes rings for sports championships like the Super Bowl, the World Series, the NBA Championship, the Stanley Cup, college bowl championships and NASCAR. It even makes high school championship rings.
"In the last three years, my office here in West Virginia has made the rings for over 90 percent of state championships in the bottom half of West Virginia," Samson said.
A class ring is a must-have item from your high school experience, and that's not just salesman talk from Samson. He meets hundreds of people each year who tell him stories about how important their class ring is to them.
"As a teenager, sometimes things that you think aren't that big of a deal today become a huge deal when you're older," he said. "Your class ring is one of those things."
Students may be interested in class rings, but nowadays they also have a lot of things to spend money on. The value of a class ring might not be obvious to them.
"Many times, Mom or Dad went to the same school, and the student wants to get that ring just like their parent," Samson said, "but today students are pulled between a ring, iPod, cell phone, PS3 games, the newest shoes, etcetera."
But when you think of those things, what will last, what will become outdated and what will forever hold memories of your youth?
"Your class ring will always take you back to the best times of your life. That's the value of a class ring," said Samson.