Earth Day was Thursday, but the impact of humans on the planet and the torrent of waste people throw out every day is always on Norm Steenstra's mind.
Q: People sometimes think of recycling as a losing proposition. But this quasi-governmental operation, with a budget of about $1.3 million, almost half from sales of cardboard, actually makes money?
A: Some people would say -- a pure capitalist -- you're being subsidized by [our] 10 or 20 percent of grants and state allotments. We don't pay taxes. [But] over the last quarter, we've probably averaged $15-20,000 a month. And except for a rough period where everybody had a tough time last year in the economy, we make money here.
Q: You say you saw the onset of the recession coming last year as your sales dropped, indicating something was afoot. Can you elaborate?
A: We actually were the canary in the coal mine, I think. We saw the prices crashing back in September of a year ago. I remember going to [Kanawha County Commissioner] Kent Carper, who's a big supporter of ours, and just saying this is about to really change everything. We were making $20,000 a month and then ...
So the county helped us out, but I gave them six months notice as we saw it happening. We saw the prices go from $115 a ton for cardboard to $10. When 40 percent of your income comes from cardboard ... Fortunately, we had saved enough money over the years, it got us through that.
Q: What is the mix of the stuff that individuals, businesses and municipalities drop off here and what do you go out and get?
A: We have 22 employees -- four of them are involved full-time in going out and getting materials. We pick up all the state office stuff. We pick up over 200 businesses, from law offices to schools and churches. For free. We have our routes that go around through most of the county. I'd say almost 30 percent of the material we get we go get ourselves.
CMAC is the largest private recycler in the county. We just gave them an award. We go pick it all up. They do almost as much tonnage in their recycling programs -- mostly paper -- as the city of St. Albans, Dunbar and South Charleston, together. Some of the big plants like Clearon bring a lot of their plastic to us. Another 15 percent is dropped off by individuals. The rest is basically cities and businesses.
Q: What's gratifying to you about the recycling business?
A: I was the lobbyist 22 year ago to help write the laws on this thing. I think the most gratifying thing is watching literally hundreds and hundreds of individuals come in here and drop off their stuff. Not because it's the law, not because they're making any money at it. They're doing it because they want to do the right thing.
That's something the people before me have created, a sort of culture of drop-off where 15 to 20 percent of our stuff -- as much as comes from the City of Charleston by their trucks -- comes from people just on their way to work. I've seen people from Cabell County, Lincoln County, Putnam County, Clay County, Roane, Jackson ... Sometimes on a Saturday morning there'll be five or 10 cars here. We have businesses like the Bluegrass Kitchen and Tricky Fish -- they come, I'm going to guess, three times a week, with their cardboard and glass.
Q: What are your goals for future of the place?
A: When I first took the job three years ago I'm embarrassed to say my goal was in two years' time to double the recycling in Kanawha County. It didn't take long to realize we physically can't, even if we had the best programs and collections. So for the past year I've been meeting with the governor, the economic development office, the county commission and the four curbside [recycling] cities: Charleston, South Charleston, Dunbar and St. Albans. We've all agreed we need to have a new state-of-the-art facility.
We're looking at the Tech Center as a possibility [or] some state land up in Campbells Creek. We can't do much more here until we can physically design a new plant that can take the tonnage. That's my long-range goal, within the next two years to have that either in construction or on its way. Then maybe retire. That'd be enough for me.
Reach Douglas Imbrogno at doug...@cnpapers.com or 304-348-3017.
CHARLESTON, W.Va. -- Earth Day was Thursday, but the impact of humans on the planet and the torrent of waste people throw out every day is always on Norm Steenstra's mind.
It's his job as head of the Kanawha County Solid Waste Authority, whose piles of recyclables and rows of long blue bins at 600 Slack Street are familiar to thousands of area residents who recycle there regularly.
But much goes on behind the scenes people don't see. That includes rows of workers - with music blaring from boom boxes -- who hand-sort all that glass, metal and paper, mixed sometimes with plain junk, as it pours along a conveyor belt or sits in piles inside the sagging 100-year-old main building.
Talk has begun of conceiving a replacement, state-of-the-art recycling center in the county, moving away from this old-school recycling process. Meanwhile, a new program, started to coincide with the week of Earth Day, now lets people drop off electronic equipment.
A reporter recently walked through the facility with Steenstra to talk about the philosophy and practice of reducing, reusing and recycling.
Q: Talk about the new "picnic shelter," as you call it, where people can drop off working and non-working electronics. You're asking a $5 donation for dropping off TVs, but otherwise the service is free through a REAP grant. What can be dropped off?
A: Basically, anything with a cord. People can just walk in and put their electronics, be it cell phones or toasters or computer hard drives or whatever. Every day we'll empty them and once a week a company from Tennessee will come and pick them up for us. This is the stuff that doesn't work that you want to just recycle. Then, there are boxes and benches where people can drop off appliances that do work that they want to offer to someone else to re-use or salvage for parts.
In the past, people had to pay people to take those. We found a recycler out of Tennessee [Scott Environmental in Knoxville] and we contracted with them so we don't have to pay them anything. They try to refurbish what they can and then get the precious metals out, particularly [out] of computer components. We'll take it for six months and see how it works.
Q: So reuse first and only then recycle?
A: There's a hierarchy of waste reduction and the first one is not recycle, but re-use. On this electronics thing, if you've got something that's got a cord on it and works, put it here and whoever wants it can take it. With the idea someone might need a vacuum cleaner. All of us have gotten rid of stuff that still works.
Q: It used to be there were all sort of rules for recycling metal, glass and paper. Separate lids from bottles. Divide plastics according to a number on the bottom. Green glass from blue glass. Now, your bins let you toss in a lot of stuff together. Why?
A: That was an experiment that really didn't work very well. It basically comes down to -- it's labor intensive. If we can keep our paper products from our co-mingled -- which is everything else -- then we've got the ability to pretty well sort it. Those are two different lines. We've tried to make it simple.
However, we're sorting at about a 1960-level of technology. There's stuff out there larger municipalities have for their recycling programs which is almost all robotic. It's amazing. Our high-tech thing you saw out there was our magnet [used to pull steel off the conveyor belt]. Everything else is hand-sorted. With the new technology, there are all sort of ways to delineate between paper, different types of plastic.
Q: What is the one thing people do who come to recycle that drives you crazy?
A: I think 95 percent of the people that come here are conscientious and know the system. But there's 5 percent that see this as something in lieu of a dump. So every day we'll have things dropped off here -- garbage. Bags of dirty diapers. Just anything. What are you going to do? You're always going to have that part of your population. So we take a little bit of crap every day. But still, of all the tonnage that comes through here, about 96 percent gets reused and recycled.
Q: People sometimes think of recycling as a losing proposition. But this quasi-governmental operation, with a budget of about $1.3 million, almost half from sales of cardboard, actually makes money?
A: Some people would say -- a pure capitalist -- you're being subsidized by [our] 10 or 20 percent of grants and state allotments. We don't pay taxes. [But] over the last quarter, we've probably averaged $15-20,000 a month. And except for a rough period where everybody had a tough time last year in the economy, we make money here.
Q: You say you saw the onset of the recession coming last year as your sales dropped, indicating something was afoot. Can you elaborate?
A: We actually were the canary in the coal mine, I think. We saw the prices crashing back in September of a year ago. I remember going to [Kanawha County Commissioner] Kent Carper, who's a big supporter of ours, and just saying this is about to really change everything. We were making $20,000 a month and then ...
So the county helped us out, but I gave them six months notice as we saw it happening. We saw the prices go from $115 a ton for cardboard to $10. When 40 percent of your income comes from cardboard ... Fortunately, we had saved enough money over the years, it got us through that.
Q: What is the mix of the stuff that individuals, businesses and municipalities drop off here and what do you go out and get?
A: We have 22 employees -- four of them are involved full-time in going out and getting materials. We pick up all the state office stuff. We pick up over 200 businesses, from law offices to schools and churches. For free. We have our routes that go around through most of the county. I'd say almost 30 percent of the material we get we go get ourselves.
CMAC is the largest private recycler in the county. We just gave them an award. We go pick it all up. They do almost as much tonnage in their recycling programs -- mostly paper -- as the city of St. Albans, Dunbar and South Charleston, together. Some of the big plants like Clearon bring a lot of their plastic to us. Another 15 percent is dropped off by individuals. The rest is basically cities and businesses.
Q: What's gratifying to you about the recycling business?
A: I was the lobbyist 22 year ago to help write the laws on this thing. I think the most gratifying thing is watching literally hundreds and hundreds of individuals come in here and drop off their stuff. Not because it's the law, not because they're making any money at it. They're doing it because they want to do the right thing.
That's something the people before me have created, a sort of culture of drop-off where 15 to 20 percent of our stuff -- as much as comes from the City of Charleston by their trucks -- comes from people just on their way to work. I've seen people from Cabell County, Lincoln County, Putnam County, Clay County, Roane, Jackson ... Sometimes on a Saturday morning there'll be five or 10 cars here. We have businesses like the Bluegrass Kitchen and Tricky Fish -- they come, I'm going to guess, three times a week, with their cardboard and glass.
Q: What are your goals for future of the place?
A: When I first took the job three years ago I'm embarrassed to say my goal was in two years' time to double the recycling in Kanawha County. It didn't take long to realize we physically can't, even if we had the best programs and collections. So for the past year I've been meeting with the governor, the economic development office, the county commission and the four curbside [recycling] cities: Charleston, South Charleston, Dunbar and St. Albans. We've all agreed we need to have a new state-of-the-art facility.
We're looking at the Tech Center as a possibility [or] some state land up in Campbells Creek. We can't do much more here until we can physically design a new plant that can take the tonnage. That's my long-range goal, within the next two years to have that either in construction or on its way. Then maybe retire. That'd be enough for me.
Reach Douglas Imbrogno at doug...@cnpapers.com or 304-348-3017.
Get Connected