Students walking across campus this week generally responded with sighs and eye rolls when asked about the allegations.
"It's like a big joke," said Erica Davis, a freshman from Hendersonville. "Because who does that?"
Gordon Ray, a senior from Morristown, said the details of the case caught him off guard, but not the fact that fraternity members would be overdoing it with alcohol.
"It is definitely over the top," said Ray. "But it doesn't surprise me, I don't guess."
The harm the news has done to the university's national reputation was on the mind of several students.
"If someone wants to be stupid, then they should do it where it won't affect anyone else," said Marlon Alessandra, freshman from Independence, Va.
James E. Lange, who coordinates alcohol and drug abuse prevention strategies at San Diego State University, said alcohol enemas aren't a common occurrence on campuses, though normal consumption still contributes to hundreds of student deaths annually. And many of those can be attributed to reckless attitudes about the consequences of heavy drinking, he said.
"It's not unusual to hear that students are drinking to get drunk," he said.
Lange said he hopes students don't draw the wrong lessons from the University of Tennessee incident.
"Students and people in general are pretty good at denying that they are at risk for whatever happened to someone else," he said. "So they can look at something like this and say 'I'm OK because I would never do that.'
"However, they may be drinking heavily, or doing things like mixing alcohol with prescription meds that is putting them at serious risk," he said.
To Tennessee freshman Cody Privett of Sevierville, there's nothing appealing about the incident on his campus.
"It's stupid, it's an unfortunate situation," said Privett, of Sevierville. "I mean there's partying, and then there's other things."