All money would be used to purchase gift cards for families struggling to pay for food or essential items like diapers, she said.
The fund, the first of its kind for the church, is dedicated to Isabell's family and the community that came together to support each other, Lemley said.
Isabell said giving back to those who helped means the most to her family.
"I'm so indebted to every single one of you," she said. "I tell you it's been a rollercoaster ride but I can honestly say because of Jesus, I've been more on the upside than I have been on the downside."
The tragedy is a constant struggle for her family. Her speech Saturday made Latasha Jones-Isabell relive some of that.
"She still needs our prayers," Jones-Isabell said. "But I want you all to just know I'm going to be all right and my daughter, by God's graces, is going to be all right."
Jones-Isabell said she still sings her favorite songs in church and smiles when she thinks of happy memories of her family. She's since been back to the scene of the fire but doesn't dwell on the horrors that happened there.
"I told myself, 'I'm going to stay here and see what God is going to do with this,'" Jones-Isabell said. "And now I'm on the blessed side. I'm looking back at this now wondering what else He is going to do for me."
For information on how to donate to Maranatha Fellowship Church's emergency community fund, call 304-984-9514.
Reach Travis Crum at travis.c...@wvgazette.com or 304-348-5163.