August 30, 2009
Attorney general targets pharmacy profits on generics
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A recent $22.5 million settlement by Eli Lilly and Co. of a state Attorney General's Office lawsuit over the marketing of the anti-psychotic drug Zyprexa might seem like small potatoes compared to office's latest litigation regarding prescription-drug pricing.

Filed in Boone Circuit Court, the lawsuit alleges that CVS Pharmacy, Kmart, Kroger, Walgreen Pharmacy and Target all violated a state law designed to promote use of generic equivalents for brand-name prescription drugs.

Under the law (30-5-12B), all savings from the substitution of the less-expensive generic drug must be passed on to the consumer.

Fran Hughes, managing deputy attorney general, said the lawsuit contends that the pharmacies in question have routinely failed to comply with the state law, and have pocketed the savings instead of returning it to the consumers.

Because of their much-lower acquisition costs, the companies' profit margins on generic drugs are frequently much greater than on the brand-name equivalents, the lawsuit contends.

Among the evidence cited is a CVS annual report to stockholders in 2007, which credited an increase in gross profit margins to the increased utilization of generic drugs.

"Our gross profit and gross profit margins generally increase with the corresponding increase in generic dispensing rates, since generic drug revenues normally yield a higher gross profit rate than equivalent brand-name drug revenues," the report stated.

"The real profits earned by these pharmacies are in generic drugs," Hughes said.

In other words, because of a much lower "wholesale" price on generics, the pharmacies can impose a higher retail mark-up than they can on the equivalent brand-name drugs.

Hughes said that huge mark-up is why companies such as Walmart have been able to institute $4 pricing on certain generic prescriptions, and still make a profit.

This sounds like basic free-market economics, except that 30-5-12B states that all savings from the generic equivalent must be passed on to the consumer.

"In no event shall such savings be less than the difference in the acquisition cost of the brand-name product ... and the acquisition cost of the substituted product," the law states.

"I think the Legislature was very wise when they enacted the pharmacy act, and helped position West Virginia to control drug costs," Hughes said.

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Posted By: promixer (7:35am 09-01-2009)
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Get your facts straight: Hancock gaming center is laying off workers and you can smoke in every single square inch of that gas chamber!

Posted By: THE FACTS (2:25pm 08-31-2009)
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Hey Phil, Still can understand why you dont write on the smoking ban anymore. Lets compare notes and facts from year to year of smoking vs non-smoking counties. What are you afraid of ? Ill bet you lunch that the non smoking counties revenue are much higher year to date from prior year vs non-smoking counties. Lets see if you have any guts to reports the true facts. Bet you dont. Be a man Phil and admit you were wrong in your past articles.

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