In my conversations with Leary and with special events coordinator Chris Walls, a few surprising tidbits popped up.
Leary told me that customers in the checkout line would be given the option of rounding their totals up to the next highest dollar, and the change would be donated to a variety of national hunting, fishing and conservation associations. He said some of the money would also be donated to local chapters of those organizations.
Walls told me how Cabela's officials came to decide that Charleston would be a good place to locate a store:
"It was based on sales at Wheeling and online sales," he explained. "Every time someone checked out at Wheeling, the clerks took their home ZIP code. The corporate folks put those ZIP codes on a map and added in the ZIP codes from online sales, and located the store smack in the middle."
Williams said Cabela's officials expect the new store to draw most of its customers from within a 150-mile radius, but might attract people from as far away as North Carolina and Tennessee.