As you might expect, that number is down in light of low expectations.
"We're down in the neighborhood of 10 to 12 percent," Wells said. "Last year the number was about 37,500. That was similar to the numbers we posted in 2007 and 2008. Before that, we hit a plateau of around 34,000 in 2009, '10 and '11.
"We had a spike [last season] coming off the Orange Bowl, with our returning talent and moving to the Big 12. If you take any one of those, you'd have a spike. When all were combined, we had a perfect storm."
That storm, of course, fizzled late last season, so Wells and company have worked to entice more fans. They've put forth the Family Fun Zone in the south end of Puskar Stadium (section 132), which disallows alcohol and discourages foul language.
WVU has offered a $150 Family Day package for the Georgia State game, which includes four tickets and a $25 concession stand voucher. ("That's been really popular," Wells said.)
In addition, the school is offering a mini-package for the William & Mary, Texas and Iowa State games.
"That's the only way to get Texas tickets now," Wells said. "We still have single-game tickets available for the other games, but not Texas."
Aside from the Texas game, Wells said single tickets have been popular for Oklahoma State, Texas Tech and Georgia State, the latter because of the Family Day package.
Also, WVU has enhanced its ticket buying experience. Instead of waiting in will-call lines, one can print a ticket from a home computer and have the ticket code scanned at the game. Also, one can pull up the email on a smart phone and have the code scanned at the game. In addition, one can select seats online much as one does airline seats.
It's a new world. Both at the Gazette and WVU.
Reach Mitch Vingle at 304-348-4827, mitchvin...@wvgazette.com or follow him at twitter.com/MitchVingle.